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Know your market: Research is a key with customers and competitors
Sun-SentinelMadeline Andrews had experience and contacts in the modeling business. She wanted to open her own agency, but before she did Andrews made an important stop at the library. Through her research, she discovered that Latin models were becoming a trend. "In...Tags: Hollywood (Broward, Florida), Mass Media, Business, Ice Cream, Education
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'Not clearly defining what I wanted people to do'
Name: Joel Friedman
Title: Chief executive
Company: SurveyWriter Inc.
Type of company: Provides businesses with market research capabilities through Internet surveys and other online tools.
Founded: 1999
Employees: 5
At the beginning of 1998, I...Tags: Research, Marketing, Employment, Business Enterprises, Companies and Corporations
May 19, 2003
|Story| South Florida Sun-Sentinel
Jan 27, 2003
|Story| Chicago Tribune
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